From the article:
Bespoke Defender created by Land Rover’s Special Vehicle Operations team

Rugby World Cup 2015 Defender will carry the prestigious Webb Ellis Cup on the 100-day Rugby World Cup Trophy Tour around the UK and Ireland

Vehicle features an illuminated trophy cabinet, with state-of-the-art technology to control temperature and lighting to ensure Webb Ellis Cup is visible at all times

Land Rover is a Worldwide Partner of Rugby World Cup 2015 and Official Vehicle Partner for the tournament

26 pictures and video in the gallery

.

 

Wow, its ugly.

 

What's with all the scaffolding looking thing on it ?? , i agree ...Ugly ..
Oh Wait .............................Nah ......its still ugly ....